May 18, 2022 | byHandsome Group

With so many teams unable to meet in person due to COVID-19, many of us were in the market for video conferencing software. And while the global pandemic is finally showing signs of slowing down and the world opening back up, the remote office workplace culture seems like it is here to stay. 

As such, many teams are again in the market for video conferencing software: whether as their first need for such software or as an upgrade over their existing one. In this article, we break down 3 of the most popular video conferencing software solutions for your business.

RingCentral

While RingCentral might be the most expensive option of the software solutions we’re covering in this article, it also gives some of the most features. The $19.99 per user per month price tag is steep, especially when you consider that there are free options for video conferencing. 

However, the compatibility and easy integration with nearly every other business platform your company uses. Coupled with top-shelf security features, this puts RingCentral in a class above the rest. What’s more, RingCentral can be used on any device: desktop, laptop, tablet, or mobile – anywhere in the world. 

Speaking of compatibility, the RingCentral platform is easily integrated with business applications, like Microsoft Outlook/ Teams, Salesforce, Trello, Zendesk, and MailChimp. Perhaps the feature that sets RingCentral apart from its competition, though, is the fact that video conference invitees aren’t even required to download the software to join the meeting. Only the organizer of the meeting must have the software installed and paid for. 

Companies that are concerned with cybersecurity will also be impressed with RingCentral. The platform offers encryption, SRTP, and TSL. These options make RingCentral a great option for businesses that are working with clients who have sensitive company data. 

Microsoft Teams

For decades, Microsoft has been a leader in tools for business communication and collaboration. If you already use Microsoft Office, then teams will integrate with most of those Office apps seamlessly. These seamless integration features include real-time file and screen sharing, crystal clear audio, background blur, sharing, and team note-taking ability that you can reference after the meeting. 

You can also access Teams on any device, be it a Smartphone, Laptop, or Desktop. And being the tech giant that Microsoft is, you know they are constantly trying to upgrade their products and improve on them. These updates will include new features and upgrades that can benefit business owners in any industry. What’s more, the tech giant has always been at the forefront of cybersecurity, committing to spending billions of dollars to protect the sensitive information of their customers. 

The only potential downside of Microsoft Teams is that those who aren’t using Microsoft operating systems might have a worse user experience than those who are. Some users dislike the compartmentalization of the Teams software. Additionally, Teams is one of the more expensive video conferencing pieces of software out there. Teams starts at $5 per user, per month. However, Teams does offer better integration and collaboration tools than Zoom if you are already using other Microsoft apps. 

Zoom

Since the pandemic year of 2020, Zoom has become perhaps the most popular of all video conferencing software. However, international corporations like NASDAQ and Delta Airlines were already using Zoom for years before that. With over 12 million active Zoom users, and 300 million people participating in Zoom meetings daily, Zoom’s dominance is showing no signs of slowing down. 

It’s easy to see why Zoom is such a popular platform. Its versatility alone sets it apart from the competition. No matter what field you’re in: education, finance, or medicine, just about any company can benefit from the versatility of Zoom. The Zoom platform is also easily integrated with other business tools like Dropbox, Salesforce, Microsoft Office, Slack, and Dropbox.

Zoom also offers more pricing options than many of its competitors. However, none of them are cheap, ranging anywhere from $12 to $30 per month, depending on the size of your team and your virtual conference volume. There is also a basic version of Zoom that is free, but of course, is a very limited version. 

Zoom is one of the best video call software solutions for a reason: largely because of its ease of use, convenience, and efficiency. Zoom also offers a whiteboard feature, which is great for team note-taking, brainstorming, and sharing ideas with your team in real-time. Zoom organizers are provided the ability to speak to large groups of people on conference calls, then the platform lets you divide other meeting attendees into smaller groups for collaboration on specific projects.

The live chat feature of Zoom is handy too, to send important messages to team members like links everyone needs to see. That’s not all. Zoom also gives the option to generate captions on live calls (the captions feature is still not perfect, but is still an impressive feature) as well as live transcript taking. Zoom can be used on laptops, desktops and some tablets, but it is recommended against using it on mobile devices. 

For managers of larger companies, Zoom’s analytics features excel as well. These analytics will provide reporting tools for all of your meeting attendees. These include meeting attendance, how engaged an employee is on a specific call and allows you to gauge how a team is interested in projects.

While Zoom excels in just about every other aspect of video conferencing systems, it does seem to leave a bit to be desired for its lackluster cybersecurity and large group audio/ video quality. The platform argues that they do allow users to set up two-factor authentication and it does generate unique meeting URLs. 

However, they just recently implemented encryption that is end-to-end, likely because of pushback from the platform being more widely used. Additionally, encryption is still not available for Apple users. The issues that many users have had with the platform’s audio and video on large group calls is also likely due to its recent surge in users since 2020. Zoom might not have been equipped to scale so quickly, but the company says they have addressed these issues.

Trust the Video-Conferencing Experts

A new video conference system can help your business boost your office efficiency and lead to group synergy thanks to better meetings. These can all add up to business growth. Your business deserves the best, and you will always want to put the best foot forward to your potential customers, partners, suppliers, and shareholders.

If these video conferencing choices and platforms sound overwhelming, Handsome Group can help. We will identify the best video conference solution for your business that can add an additional layer of workplace efficiency and business development. Get in touch with one of our audio and video experts today, and let us connect you with the best video conferencing solution for you. These video conference software solutions can help your team collaborate and connect like never before — without even needing to be in the same conference room.